Obviously I can’t purchase every new money making program that comes out and write a review on it but Zero Friction Marketing caught my interest because of the slick sales letter they used to sucker you in. I’ll be honest it literally suckered me in like a newbie that I once was. It looks to me like Saj P. had some other guy create the whole course and then Saj wrote the sales letter and pitched it to everyone. Despite that, the course isn’t all it’s cracked up to be. They basically show you all the beginner crap that is required to take on the more advanced CPA marketing techniques but at best it’s still just a basic course on how to waste your money with MySpace advertising, MSN Adcenter and 3rd tier media buying.

The thing that really pisses me off is if you sign-up for the advanced ready made campaigns they claim they are running you will lose a ton of money. They claim they are running all of these campaigns and profiting so I put it to the test and lost over $1,400 with the exact same keywords, ads and products they say they are promoting. One campaign I tested of “there’s” is an offer on the Copeac network called Foreclosure Coin. It pays $28 a lead and it shows people how to profit with foreclosures. I setup my MSN Adcenter account exactly like theirs and sent over 200 clicks and spent over $250. Guess how many sales I made….ZERO. Ok fair enough, so I moved on to one of their Myspace advertising campaigns promoting a Cell submit offer from Neverblue. Set it up the exact same way and spent over $50 in an hour with over 150 clicks and I bet you can guess how many sales I got again….Yep! ZERO! It’s funny to cause the clueless guy putting the video tutorials together was like “yeah, this is a super profitable campaign and it pays out 9 bucks and you only have to pay .32 a click so there is HUGE profit margins here”. I also tried another campaign of theirs for a credit report offer and I did make one sale which paid out like 26 bucks but I spent $300 to get it! Ridiculous!

Bottom line guys is this course is not worth the money you spend on it by any means and they rape you with upsells and downsells just to get in the members area. It literally took me 40 minutes from the time I purchased their first product to buy all the rest of their crap and to finally get into the members area. First they hit you with a $77 one-time fee and then they hit you with a $57 monthly fee and then a $197 fee and then another $50 or so fee so in all you can spend about $400 on this course. Save your money and start testing CPA offers on your own and you will probably learn more doing that then you will with this course. I’ve learned that unless someone is going to truly give you the exact keywords, campaigns and traffic sources they are using to make money you will waste money and time testing anyways. The guys at Zero Friction Marketing SAY they are giving you that but they aren’t. In one short sentences I will show you how to acheive the same results you will get with this course:  Ready? Ok, go pick ten random CPA offers and send related traffic to it and see if it converts. LOL

Finally Google has something to be worried about! I honestly thought they were on their way to taking over the world or something because they sure act like they are the only kid on the block. To be honest, what ever Microsoft and Yahoo put together as far as a search marketing platform I am willing to bet it’s going to blow Google Adwords out of the water.

Google needs a block knocked off their shoulder and I believe this is just the way to make that happen. With Google treating affiliate marketers like garbage lately, affiliates will now take a decent size of their budget over to Yahoo/MSN and the reality is, MSN and Yahoo are converting a lot better than Google these days.

It’s funny…cause I really hope this alliance hurts Google so that all the advertisers spending hundreds of thousands of dollars a month on Adwords that got banned recently can come back on Google and tell them “You should consider other business ventures”! HAHA You better get your shit together Google cause you ain’t gonna be the bully on the block for long and you might think about treating your customers better than you treat toilet paper in the bathroom.

I have always said to hell with SEO and went the paid advertising route which I recently realized was a mistake. At the time of this writing, websites that are bringing in daily search engine visitors are worth money regardless of how much money the site is making. The big investors investing in established websites are paying 5-6 times the yearly revenue for sites that are generating passive income through Adsense and affiliate offers. Even sites that aren’t monetized, but are getting natural search engine traffic are selling for a decent price.

Let it be understood that this is an ideal long term strategy and if you take consistent action to create these sites regularly, you will always have assets on the auction block ready to be cashed out. Now I know you probably like the fast instant money and you don’t want to wait six months for a site to reach it’s potential but unfortunately that’s just the way it is. You have to have the long term in mind here or you wont be successful with this model. Believe me when I say that it’s well worth the wait and if you keep the sites for over a year, you can sell them and only pay the long-term capital gains tax of 15% should you decide to sell. Of course you can always sit on the sites and let them earn money for you without lifting a finger but you better make sure you are constantly promoting your sites and adding new content if you want to keep the traffic steady.

Now let’s get down to the nuts and bolts of what you will need to start rolling out highly optimized websites that search engines will love. The first step is to find a fairly simple theme that you can get ranked for quickly. We don’t want to be targeting terms like “work at home” because it will take you years to rank that site and a lot of work. Think long tail terms like “how to get rid of ants” or “how to build a treehouse”. You’re going to have to do your keyword research and the tool I use exclusively to research projects like this is called Keyword Country. What you’re looking for is some long tail search phrases that get traffic but the competition isn’t real stiff. Believe me when I say there are thousands of keywords like this which means you could easily have thousands of sites. This is simply a numbers game and the more sites you have the better. Imagine having 500 sites that each get 20 visitors a day. That’s 10,ooo visitors a day and lets just say that you are selling affiliate products and the average sale pays you $20, and your converting traffic into sales at 1%. That’s $2,000 a day in PROFIT for you while doing nothing and spending nothing on advertising. Of course it’s going to take you some time to create that many sites but just think where you could be in a year if you had someone doing all the work for you. Would it be worth it to make $60,000 a month if you had to work hard for a year or if you had to invest a little money up front?

Once you have decided on some good niches and keywords for your websites it’s time to decide how you are going to design your site. Even though I know how to create my own websites from scratch I use simple XHTML compliant templates to build my SEO sites. Google loves them and they are very clean and fast for the end user. Just do a search on Google for free XHTML compliant website templates and you will have plenty to choose from.

Now let’s say that your theme is “how to get rid of ants”. Luckily, I have already built a site on this very subject just to give you an example of how the site should be built. Go to how to get rid of ants and take note of the very simple design. This site literally took me two hours to create! The cool thing is, it’s now ranked in Google for a few terms and an article I wrote and submitted to Ezine articles is bringing in 15+ visitors a day.

Some key elements to take notice of with this site is it’s internal linking structure, it’s super clean XHTML compliant code, the adsense placement and don’t forget the sitemap. Also, notice how I use no follow tags going to my privacy policy and contact page. Privacy policies and contact pages usually contain very little content or duplicate content so linking to them with no follows is a good idea.

Once you have your site complete be sure to generate your sitemap at xml-sitemaps.com and submit it to Google’s webmaster tools, digg it at digg.com and then submit one unique article to ezinearticles.com.  Watch what happens over the next week or so and I think you will be quite pleased with the results :) .

Posted in: Beginners, SEO